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The partnership aims to raise awareness and funds to support adolescent mental well-being initiatives.

Zoala and SHINE Partnership – ​​Fostering creativity for a cause

The partnership aims to raise awareness and funds to support initiatives promoting adolescent mental well-being.

Zoala Pte Ltd, the conversation AI-powered mental wellness companion that builds resilience for adolescents by delivering evidence-based interventions to improve mental well-being, is teaming up with SHINE, a leading social charity and a member of the National Council of Social Service. SHINE empowers children, youth, and their families in Singapore. Together, they are collaborating to raise awareness and strengthen adolescents’ mental well-being, as well as to improve mental health literacy.

The fundraising partnership will focus on raising funds to support SHINE’s initiatives for children, youth, and families, along with Zoala Pte Ltd, which employs technology and analytics to empower minds and enhance mental health literacy. This partnership aims to highlight the importance of mental health for young people and is dedicated to providing resources and support for mental health.

Zoala will organise art competition programs, and all proceeds will go towards supporting SHINE’s efforts for the mental health needs of children, youth, and families. This aligns perfectly with SHINE’s mission of improving mental health literacy and providing support to youths and caregivers. The collaboration serves as a reminder to the youth and the community that prioritising mental health is essential, empowering them to take positive steps towards improving their mental well-being.

“We are thrilled to partner with SHINE, focusing our combined resources to serve more youth, and this partnership will enable us to provide greater support for those who need it.” – Jeff Lee, founder of Zoala Pte Ltd

“Establishing this strategic partnership is very rewarding to us. We are confident we will be empowering more children, youth, and their families in Singapore.” Carol Muck – Head, Community Partnership  – SHINE Children and Youth Services


From left to right, Jeff Lee, Founder of Zoala, Carol Muck - Head, Community Partnership of Shine, Christina Yuen, Partner Success Manager of Zoala